I am wondering why the integration of Marvel and Star Wars into Disney Infinity didn't ensure the continuation of the game.
They are fairly powerful fanbases, so I thought that either of them alone would boost the game's revenue, combined they would be an infinite resource of support.
I have some theories at the moment.
1. They had no interest in playing a game that was clearly aimed at a younger demographic.
2. It wasn't the standard kind of game, exploration, missions, content updates.
And then we get into the Egotripper kind of gamer.
This gamer only cares about bragging how good they are, how many players they have killed in PvP, it goes on and on.
Since Disney Infinity isn't an BlusterBuffer game, they wouldn't have cared.
3. They just didn't have enough variety in characters.
Marvel has an endless supply of characters, it seems they didn't even scratch the surface of that untapped potential.
And the exclusion of X-Men and Fantastic Four might have been a major factor.
Basically, from a Marvelite's point of view, they couldn't find their favorite, so they were disinterested and didn't make any purchases.
Disney's offerings might also have been a bit limited.
There were hardly any of the old standards, the characters/franchises who made them what they are today.
So that might have been another reason for lost consumers.
For example, a dedicated Little Mermaid fan checks the catalog, discovers there is no Ariel figurine or Little Mermaid playset and doesn't buy the game as a result.
I can't speak about Star Wars, since I am not very knowledgable there.